You do not need to build a marketing department from scratch. You do not need five vendors who never talk to each other. TMC Marketing replaces the entire setup with one team, one strategy, and every channel working from the same playbook.
Most business owners never planned to run marketing. But when vendors underdeliver and hires do not stick, the job lands on your desk. If three or more of these apply to you, you are not alone.
That is the average cost of hiring just a marketing manager, a content writer, and a part-time designer in-house. Add tools, training, and management overhead and you are well past $20,000 per month before your first campaign launches.
Meanwhile, you are still the one approving copy at 10pm and wondering why last month's ad spend did not generate a single qualified lead.
A marketing department replacement from TMC Marketing starts at $1,950 per month and scales to full department coverage at $12,000 per month, with every function handled by one integrated team.
Instead of managing separate vendors, freelancers, and part-time hires across every channel, TMC Marketing handles everything through a single, unified system.
| Function | TMC Marketing System | In-House Team | Freelancer Mix | Traditional Agency |
|---|---|---|---|---|
| Strategic Leadership | Included at every tier | Requires CMO or VP hire ($150K+ salary) | You are the strategist | Account manager, not a strategist |
| SEO | Included. Technical, on-page, backlinks, AEO | Requires dedicated SEO hire or contractor | One freelancer, limited scope | Separate retainer, often siloed |
| Social Media | Included. Strategy, content, scheduling, engagement | Requires social media manager hire | One freelancer per platform | Separate retainer, generic content |
| PPC and Paid Ads | Included. Google, Meta, YouTube | Requires PPC specialist hire | Freelancer with limited platform depth | Separate retainer plus percentage of spend |
| Email Marketing | Included. Automation, sequences, campaigns | Usually falls on an existing hire | Project-based, no continuity | Often not offered or outsourced |
| Content and Blog | Included. SEO-optimized, strategically planned | Requires content writer hire | Freelance writers, inconsistent voice | Separate content retainer |
| Video Production | Included. Short-form in all tiers, long-form in Elite | Requires videographer hire or agency | Project-based, expensive per video | Rarely offered in-house |
| CRM and Automation | Included. Pipeline, workflows, lead routing | Requires ops or tech hire to configure | Not typically offered | Not typically offered |
| AI and AEO Optimization | Included. Schema, entity optimization, AI visibility | Rarely on anyone's radar | Not available | Most agencies are not equipped |
| Reporting and Analytics | Included. Unified dashboard, monthly reviews | Requires analyst or tool subscriptions | Each vendor sends their own report | Static PDFs, often delayed |
| Coordination Overhead | Zero. One team, one strategy | You manage every hire and tool | You are the project manager | You manage the agency relationship |
| Typical Monthly Cost | $1,950 to $12,000 | $15,000 to $30,000+ (salary, benefits, tools) | $5,000 to $12,000 (plus your time) | $8,000 to $20,000+ (across retainers) |
Every TMC Marketing engagement follows a structured timeline with formal benchmarks. You will always know what is happening, what has been accomplished, and what comes next.
A marketing department replacement is a fully managed marketing team that handles every function a traditional in-house department would cover. Instead of hiring a marketing director, content writer, social media manager, SEO specialist, and ad buyer separately, a marketing department replacement provides all of those roles through one integrated team with shared strategy and accountability.
Traditional agencies typically sell individual services like SEO or social media as separate engagements. TMC Marketing operates as a full marketing department replacement, meaning one team handles every channel under one strategy with one point of accountability. Every service connects to a shared growth plan, CRM automation, and reporting dashboard. The result is a system, not a patchwork of disconnected tactics.
TMC Marketing handles SEO, social media marketing, PPC and paid advertising, email marketing and automation, content strategy, website design, videography and photography, CRM setup and automation, analytics and reporting, and strategic leadership. The specific mix and volume of deliverables depends on which system tier fits your business.
TMC Marketing offers four system tiers: Visibility at $1,950 per month, Growth at $3,400 per month, Command Core at $9,500 per month, and Command Elite at $12,000 per month. For comparison, hiring even a mid-level marketing manager, a content writer, and a part-time designer in-house typically costs $12,000 to $18,000 per month in salary and benefits alone, before tools, training, or management overhead.
Yes. Many TMC Marketing clients come from exactly that experience. The difference is that TMC Marketing operates as an embedded team with documented systems, transparent reporting, and clear milestones at 60, 90, and 180 days. Everything runs through structured frameworks rather than depending on one person or one vendor's availability. All execution is done in-house in the United States.
Most TMC Marketing clients see measurable progress within 60 to 90 days. Early wins typically come from paid channels and email automation. SEO and organic social media compound over months three through twelve. TMC Marketing sets formal benchmarks at 60, 90, and 180 days so progress is tracked against specific goals, not guesses.
Large agencies operate at scale with hundreds or thousands of clients and standardized playbooks. TMC Marketing is a boutique, U.S.-based team that operates as an embedded marketing department for each client. The difference shows up in access to leadership, speed of execution, strategic flexibility, and the fact that your account is not one of five hundred. TMC Marketing also integrates AI into every workflow and optimizes for AI search visibility, not just traditional SEO.
In most cases, yes. TMC Marketing is designed to consolidate fragmented vendor setups into a single system. If you are currently managing separate vendors for social media, SEO, ads, email, and web design, TMC Marketing can replace all of them with one team and one strategy. During onboarding, TMC Marketing audits your current vendor relationships and transitions each function into the unified system.
Yes. While TMC Marketing is headquartered in Southeast Wisconsin, the team works with businesses across the United States. The systems, tools, and processes are built for remote collaboration, with regular video meetings, shared dashboards, and transparent reporting regardless of location.
Onboarding begins with a comprehensive marketing audit covering your current channels, messaging, competitors, analytics, and spend. TMC Marketing then designs a custom system, configures tracking and CRM automation, and begins execution. Most clients are fully operational within two to three weeks of signing. Formal check-ins happen at 30, 60, and 90 days to ensure alignment and momentum.
Book a discovery call with TMC Marketing. We will assess your current setup, identify what is costing you time and money, and show you what a unified marketing system looks like for your business.