Marketing Insight, Minus the Jargon.
Weekly articles on digital marketing, AI search, and local business growth. Written for business owners who want straight answers, not marketers who want buzzwords.
Your AI Mode Ad Will Not Get You Cited. New Data Proves It.
New data on 50,032 keywords shows Google AI Mode runs ads on 29% of commercial searches, yet 88% of those advertisers were never cited in the answer. Here is why paid placement does not buy the citation, and what owners should do this quarter.
Google Ads’ New Rules Put AI Mistakes on You, Even When Google Made Them
In July 2026, Google Ads bound every advertiser to AI campaign automation and now requires labels on AI-generated ads. Learn what changed, why the liability falls on you, and the steps business owners should take this quarter to stay safe.
Shoppers Now Meet Your Business in ChatGPT Before Your Website
New Similarweb data shows shoppers start buying decisions in AI chatbots like ChatGPT, then return to Google to compare prices. Brands recommended by AI get 2.5 times more visits. See the five moves TMC Marketing recommends to win the AI shortlist.
Google’s AI Agent Is Now Using Your Website. Is It Ready?
Google's Chrome auto browse now completes tasks on business websites for Android users across the US. See what this AI agent rollout means for your booking forms, quote requests, and lead capture, plus five steps to make your website agent ready.
Google Just Made AI Search Traffic Visible. Here Is What to Do.
Google just added an AI Assistant channel to Google Analytics 4 and launched generative AI performance reports in Search Console. Here is what changed in June 2026, why AI visitors convert better, and the steps your business should take now.
Google Now Shows You Where You Appear in AI Search
Google just added Generative AI performance reports to Search Console, giving business owners their first look at how often their site appears in AI Overviews and AI Mode. See what the report shows, its big limitation, and what to do this quarter.
Google Search Agents Just Arrived: What They Mean for Small Business Visibility
Google just rolled out AI Mode search agents that decide which sources to cite and recommend. Here is what the shift means for small business visibility in 2026, plus the practical steps owners can take this quarter to stay found and chosen.
LinkedIn’s AI Slop Crackdown: What Business Owners Should Do This Quarter
LinkedIn now demotes AI-generated posts with 94% accuracy, targeting recycled thought leadership. Here's the playbook business owners should run this quarter.
TikTok World 2026: What the New AI Ad Tools Mean for Your Business
TikTok World 2026 launched new AI ad tools. What small business owners should test this quarter.
Google’s May 2026 AI Search Update: What Owners Do Now
Google's May 2026 AI Mode and AI Overviews update cut click-through rates by 58 percent. Four practical moves business owners can make this quarter to stay visible inside AI answers.